Step by step guide on how to start a successful fitness blog on WordPress. Find out all the essential steps involved in starting a fitness blog.
Creating a fitness blog is no more difficult in 2021 because there are tons of resources and tools at your disposal to create an amazing fitness blog. It’s easy to use these resources and create a fitness blog, but this ease of barrier to entry means you have to face more competition.
So, how are you going to stand out as a pro fitness freak?
You have to nail down all of the important steps to start a fitness blog, so you could rock your passion for inspiring and motivating others.
Before diving into details, let’s find out some quick answers to the most important questions.
- In which fitness niche are you expert and have experience in
- How do you plan to monetize your fitness blog?
- What is the goal of your fitness blog?
How to start a fitness blog in 2021? Let’s explore.
What is the Goal of your Fitness Blog?
Before starting a fitness blog, you should be crystal clear about goals and what you will share with your audience. Find a niche with less competition that is not saturated by the ‘big fishes’ of the industry. Take an example of the “weight Loss” market, which industries giants already dominate.
Look out for the sub-niches which are easily targetable. There are several fitness sub-niches with less competition, such as fitness for beginner’s guides, personal fitness trainers, post-pregnancy workouts, fitness for working moms, and keto diet blogging.
Also, go for a sub-niche which you could pursue as a long-term goal. If you have expertise in more than one niche, it would be hard to select which one to go with first. Choose wisely the one you are most comfortable with and provide plenty of information about it. Layout a rough plan with long-term and short-term content goals so you might not get overwhelmed at times to “what should I post on my fitness blog.” Try to spice up your content with creative topics that no one else has covered yet and hard to find anywhere else. It would help you build your niche authority, and Google will automatically push your posts up on the SERPs.
Best web hosting for a fitness website; Free vs. Paid
Web hosting is a place where your website will be hosted online. Most people are interested in starting their fitness blog on a free platform and looking out for “how to start a fitness blog for free.” Though you can create a fitness blog for free on the BlogSpot hosting platform, we don’t recommend going for a free platform because there are plenty of drawbacks to setting up a fitness blog for free. There are plenty of hosting platforms that can give you full freedom to control any aspect of your website. You can go for shared Webhosting of any of your favourite web hostings, which is best for any start-up. Here are a few of the Hosting companies with economical hosting packages; go for any budget-friendly web hosting for your fitness blog.
Domain name for your fitness blog
The domain name is the web address your users will type in the search box to reach your fitness blog. Your domain name should come in compliance with your niche. Also, the domain name should be short and something easy to remember.
Best Theme for your fitness journey blog
Almost all of the WordPress themes come with customized templates or pre-built fitness niche-related templates. You can easily find a WordPress theme that resonates with your brand’s voice. However, before locking on any theme for your fitness blog, take these steps under consideration;
Go for a theme that is mobile-friendly because Google prefer mobile-friendly websites
- Don’t go for too fancy themes where a lot of features are loaded on a single page. It can distract visitors’ attention, and they’ll leave out of frustration.
- Go for simple and sleek designs with lots of white space.
- Don’t overuse colors to create your brand’s unique voice. Stick with a max of two or three colors on your pages.
- Create a unique brand logo for your fitness blog
- Make sure your Theme gets updated regularly to avoid any vulnerability
- Always go for premium themes because they come with many pre-built layouts where you can easily personalize colors, fonts, and the background of your choice.
Check out our handpicked WordPress themes which can be used for multipurpose websites.
WP fitness WordPress theme
WP fitness theme is designed for fitness freaks, personal trainers, wellness centers, and health coaches. It’s a wonderful SEO-friendly responsive WordPress theme for fitness blogs.
Vigour
Vigour is a premium theme design, especially fitness gyms, sports, yoga, and health-related websites.
How to set up other pages on a fitness blog
Other than your landing page, some other important pages need your special attention, such as us, contact us, service/ product pages, privacy policy, and customer support. All of these pages hold equal importance.
An ideal fitness blog organizes its categories smartly so people could easily navigate from one section to other without any effort. Go for keyword research related to your niche. According to your top keywords with high volume and less competition, create categories and then research each topic individually and cover them comprehensively.
How to make money with a fitness blog
How do I start a fitness blog and make money? This is what most fitness bloggers are interested in; here is a solution to your answer. Yes! You can earn a reward when your fitness blog starts paying off, but it needs consistent hard work and valuable information to capture your visitor’s attention. There are several factors that should be taken into account to get this reward.
When you start providing valuable content, your website reaches a certain level of visitors and generates a reasonable sum by applying any of these models.
· Sponsored content
You can offer sponsored content on your fitness blog once your site starts getting enough visitors. The companies and industries providing products similar to the fitness niche will reach out to you to promote their products by sharing reviews and buyer guides. You’ll start earning money through sponsors once you become eligible according to the criteria of these sponsored companies.
· Offer subscription-based fitness courses
Another easy way to earn through fitness programs is by offering subscription-based fitness courses to your audience. You can easily earn by offering fitness sessions to your audience and make them buy your subscription plans.
Make an irresistible offer that entices your audience. There are plenty of fitness courses available by fitness gurus. You can easily win the game by offering something unique and unique that instantly makes your audience buy your subscriptions.
· Affiliate Marketing
Earning through affiliate marketing is another great approach to earn money. If you know how to use the fitness equipment, then help your audience use these products by making user’s manual guides or buyer guides, and if they purchase by clicking on the Buy Now button, you’ll earn a commission.
However, it would be best to research the product and then recommend the product as per your personal experience.
· Google AdSense
It’s the most common method of earning through Google AdSense. You can earn revenue by running different ads on your website, and if the visitors click on the ads, you’ll get paid. These AdSense ads can be in any kind of content like video, text, animated videos. Earning through AdSense is the easiest form of earning. However, you’ll be eligible to earn through AdSense only when your total traffic exceeds 10,000 visitors per month.
· Create funnels
Creating a funnel for your fitness program can also help gather only useful leads or customers interested in buying from you.
- You use a blog post to receive organic traffic on your site.
- Create a lead magnet opt-in inside your page, which can be a free ebook, free download, or a video guide, so people give you your email address in exchange.
- Create a list of potential clients who have opened your email; these will be your prospect
- Now target this small segment of people with discounts and offers, and you’ll finally be able to get long-term customers and leads.
Wrapping up
Finally, this is all about starting a fitness journey blog. You need lots of dedication and patience to establish a successful fitness blog. It takes time to build authority in your niche, and only true commitment will keep you motivated. That’s why trust in your skill and take small steps every day to keep on going, and one day, you’ll become a successful fitness trainer.
